My first emotional connection I had with a brand was Audi. It was back in 2000 when I was only eight-years-old; I remember seeing a beautiful silver car zoom past me. I was flabbergasted by the beauty of this car and followed it with my eyes until it faded into the traffic. All I could see in the midst of a busy intersection in Singapore were four silver circles intertwined and the letters, TT. I eagerly asked my father what kind of car that was and he murmured the words, “Audi TT.” Ever since then I have always wanted to own an Audi.