2012 April 29

Colsubsidio-Book-Exchange

Come With a Story and Leave With Another

Posted by | advertising, art | No Comments

“Come with a Story and Leave with Another” is a wonderful print ad series by a Bogotá, Columbia-based advertising agency named Lowe-SSP3. The series are meant to illustrate a book exchange that Colsubidio’s libraries provide, featuring paper crafted silhouettes of iconic storybook characters such as Little Red Riding Hood, Harry Potter, and Snow White. At first glance, you may only see one character in each of the posters but if you look closely, there are other characters hidden within the image. Lowe-SSP3 creatively showcased the point of a book exchange — for customers to come in with a story and leave with another — with simplicity and elegance.

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