The first prompt for the idea book is to describe our creative process. First and foremost, I have to be inspired by something in order to start anything. I browse through various websites (both design-specific and non-design-specific), walk around campus, and talk with friends to get inspiration. Once I found my inspiration, I take a piece of paper and plan exactly what I want to accomplish digitally. I look at Pantone and Colourlovers to find colors and palettes that work for my idea and execute my idea by designing it on any of the Adobe Creative Suite products. I usually use Photoshop, InDesign, and Illustrator for all of my assignments. To me, execution is the most important process of my creative process. Even if you have a good idea, it doesn’t mean anything if it doesn’t look good.